ReflectionsFebruary 18, 20266 min read

Play as Strategy

Play as Strategy

Recently, an open-source AI tool called OpenClaw went viral within the tech community, leading many to see this moment as yet another notable inflection point in AI’s march toward superintelligence.

I’m not quite as convinced of this myself, though the tool is undeniably impressive.

Basically, OpenClaw allows users to interact with AI services (like OpenAI’s ChatGPT and Anthropic’s Claude) via common chat interfaces such as text messaging and WhatsApp. It also enables these AI services to act on your behalf — managing your email inbox or coordinating calendars — if you grant the appropriate permissions.

Importantly, OpenClaw was designed to be self-hosted, meaning it runs privately on a user’s personal computer, thus (theoretically) protecting it from certain security concerns — though many researchers in the space have called into question vulnerabilities found in the project’s codebase.

So what? Why am I mentioning this in a farm blog?

Well, as I’ve shared before, my previous career was in tech, where I spent close to a decade programming computers. It was during that time that I began to fall in love with gardening — it became my refuge away from the screen. Still, I always loved tinkering with computer programs and experimenting with new technologies to see what I could build.

It often felt like play. Hours would go by without me noticing. I would sometimes even forget to eat. It was in these moments of complete rapture that my best ideas emerged.

Which is why, this morning, while listening to a podcast featuring the creator of OpenClaw, I was struck by his response when asked why he thought his hobby project captured so much attention — especially with so many well-funded, well-resourced companies competing in the space.

“Because they all take themselves too seriously,” he said.

Hearing this brought a huge smile to my face.

Indeed, there are droves of venture-backed startups with massive teams working tirelessly to create the next billion-dollar AI company. And yet, very few of them have gained the notoriety that OpenClaw — owned and operated by one lone individual — achieved in such a short amount of time.

Of course, the creator did put in plenty of work over the past year to bring his vision to life. But he describes the process as feeling very much like play. He never set out to build the next big thing in AI. He simply followed his curiosity and created a tool he wanted to use himself.

To me, it seems this joyful detachment is what allowed him to build something so beautiful.

And stories like this — especially when they come from the tech industry, which is notorious for building elaborate solutions to problems that don’t really exist (or at least not to the degree we’re led to believe) — are encouraging to me. They remind me that great ideas and businesses often begin as tiny, unimpressive trinkets or personal pet projects.

But with enough curiosity, grit, and creativity, these projects can grow into something so radical they shift entire cultural perspectives.

Moreover, the people behind these innovations often exist on the fringe of their communities. That distance gives them the freedom to entertain ideas the mainstream might dismiss.

The possibilities are real — and entirely available to us.

We just need to make time for a bit more play.

✌️

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